CWB

Our Company

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Charlotte’s Web, founded by the Stanley Brothers, is an industry-leading pioneer creating whole-plant hemp health supplements. A vertically integrated company, every step of the process is overseen to ensure the highest quality, from seed to self.

At Charlotte’s Web our mission is to improve life, naturally. We do this by responsibly growing our proprietary non-GMO hemp genetics on family farms that are made into premium, full-spectrum phytocannabinoid health and wellness products. Charlotte’s Web is manufactured in a FDA-registered facility and 3rd party-verified for Good Manufacturing Practices.

CHARLOTTE’S WEB HISTORY

2011

Proprietary Hemp

Stanley Bros develop proprietary hemp genetics that would later become the basis of Charlotte's Web.

2012

Enter Charlotte Figi

Charlotte’s mother Paige Figi contacts the SB looking for non-intoxicating natural alternative for her 5 year old daughter.

2013

Global Media Explosion

Dr. Sanjay Gupta, Chief Medical Correspondant, CNN meets Charlotte and other families and famously changes his opinion; reversing and speaking in favor of Charlotte's Web and the inherent benefits of cannabinoids. Other media outlets follow suit and CW becomes an internationally recognized brand.

2014

A New Age of Hemp

US Farm Bill Sc 7606 defines industrial hemp as containing less than 0.3% THC. The Colorado dept. of Agriculture tests and licenses CW as industrial hemp thus allowing for its mass cultivation in the US.

2015

Charlotte's First Day

Charlotte goes to school for the very first time ever.

2016

Company Growth

CW launches new products, new brand.packaging and a new website. New hires and expanded departments help maximize production.

2018

Charlotte's Web Ipo

CW closes their Initial Public Offering and lists on the Canadian Stock Exchange. The first long-form prospectus offering for a US cannabidiol company.

2019

Company Growth

CW sales grow to $95M with distribution through 10,000 retail doors

2020

Company Growth

CW acquires Abacus Health, leader in over-the-counter CBD topical products, resulting in 35% market share of U.S food and drug mass retail channel and more than 21,000 unique retail doors combined

CHARLOTTE’S WEB TODAY

The Charlotte's Web purpose is simple -- to pioneer a better future for those seeking peace - in mind, body and soul.

To that end, our mission remains at the core of everything we do: improve lives, naturally.

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CHARLOTTE’S WEB TODAY

Revenue grew

36%

from 2018 to 2019

Revenue grew from $40 million in 2017 to $70 million in 2018, to $95M in 2019

Gross profit of

$50 million

in 2019

Gross profit as a percent of revenue was 70% in 2019

 
$105M to $115M

In sales projected for 2020

Experienced CPG leadership team has commenced capacity expansion for production, distribution, and R&D ahead of anticipated mass retail channel growth

Establishing financial systems, controls and corporate governance to support eventual cross-listing on a major U.S. stock exchange

310

Employees and growing

Acquisition of Abacus Health Products, Inc. in June 2020 provides for 35% market share of the national grocery and drugstore chain segment

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STANLEY BROTHERS

The Stanley brothers from Colorado - Joel, Jesse, Jared, Josh, Jordan, Jon, and Austin – have tapped into their rugged roots and connection to botanical medicine to become pioneers and leaders in the cannabis industry.

The brothers have helped to transform laws and thousands of lives through their social enterprise companies that dive into uncharted territories of plant-based science and health.

Their groundbreaking innovation, Charlotte’s Web, is named for little Charlotte Figi, whose remarkable story with the brothers received global media recognition.

As their journey continues, the brothers are collaborating with prestigious research institutions, thought-leaders, non-profits, and governments to advance cannabinoid research, policy and education.

Charlotte’s Web Products

OLIVE OIL

Olive Oil
  • 17MG CBD/1ML 30ML
  • 17MG CBD/1ML 100ML
Olive Oil
  • 7MG CBD/1ML 30ML
  • 7MG CBD/1ML 100ML
Olive Oil
  • Original Formula 50MG CBD/1ML 30ML
  • Original Formula 50MG CBD/1ML 100ML

MINT CHOCOLATE

Mint chocolate
  • 17MG CBD/1ML 30ML
  • 17MG CBD/1ML 100ML
Mint chocolate
  • 7MG CBD/1ML 30ML
  • 7MG CBD/1ML 100ML
Mint chocolate
  • Original Formula 50MG CBD/1ML 30ML
  • Original Formula 50MG CBD/1ML 100ML
Mint chocolate
  • 60MG CBD/1ML 30ML
  • 60MG CBD/1ML 30ML

Orange Blossom

Orange Blossom
  • 7MG CBD/1ML 30ML
Orange Blossom
  • 17MG CBD/1ML 30ML
Orange Blossom
  • 60MG CBD/1ML 30ML

Lemon Twist

Lemon Twist
  • 7MG CBD/1ML 30ML
Lemon Twist
  • 17MG CBD/1ML 30ML
Lemon Twist
  • 60MG CBD/1ML 30ML

Liquid Capsules

Liquid Capsules
  • 15MG CBD Oil Liquid Capsules 30 Count
  • 15MG CBD Oil Liquid Capsules 60 Count
  • 15MG CBD Oil Liquid Capsules 90 Count
Liquid Capsules
  • 25MG CBD Oil Liquid Capsules 30 Count
  • 25MG CBD Oil Liquid Capsules 60 Count
  • 25MG CBD Oil Liquid Capsules 90 Count

CBD Gummies

CBD Gummies
  • CBD Sleep Gummies
CBD Gummies
  • CBD Recovery Gummies
CBD Gummies
  • CBD Calm Gummies

Topicals

Topicals
  • Hemp Infused Balm 1.5oz
  • Hemp Infused Balm 0.5oz
Topicals
  • Hemp Infused Cream, Unscented
  • Hemp Infused Cream, Scented
Topicals
  • Hemp Infused Cream, Unscented
  • Hemp Infused Cream, Soothing Scent

ISOLATE

Isolate
  • CBD Isolate 30ML

Pet Products

Pet Products
  • Hemp Extract Drops for Dogs 17MG, Chicken 30ML and 100ML
Pet Products
  • Hemp Extract Drops for Dogs 17MG, Unflavored 30ML and 100ML
Pet Products
  • Canine Hemp Infused Balm 1.5oz
Pet Products
  • Cognitive Pet Chews 30ct and 60ct
Pet Products
  • Calming Pet Chews 30ct and 60ct
Pet Products
  • Hips and Joint Pet Chews 30ct and 60ct

Media Mentions

60 Minutes
Cosmopolitan
USA Today
WSJ
BuzzFeed
The New York Times
Forbes
Dateline
The Huffington Post
The View
Well Good
The Washington Post
Allure
TimeInc
Today
mindbodygreen
Popsugar
CNN
People
Elle Magazine